This cookies policy, together with GINGER’s Terms and Conditions and privacy statement, sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us.
2. WHAT IS A “COOKIE”?
Cookies are text files containing a small amount of information that is downloaded to your device when you visit a website. They are generally used by most websites to improve your online experience and to ensure that relevant content and functions are delivered and used more effectively. Cookies perform a variety functions.
For example, some cookies are downloaded to your device temporarily for the period that you browse a particular website; these cookies might allow you to navigate between pages more efficiently or enable websites to remember the preferences you select. Other cookies can be used to help websites remember you as a returning visitor or ensure the online adverts you receive are more relevant to your specific needs and interests
Yes, this website uses Google Analytics to help analyse how users use the site. The tool uses “cookies,” to collect information and visitor behaviour information.
The only cookies in use on our site are for Google Analytics. Google Analytics is a web analytics tool that helps website owners understand how visitors engage with their website. Google Analytics customers can view a variety of reports about how visitors interact with their website so that they can improve it.
Like many services, Google Analytics uses first-party cookies to track visitor interactions as in our case, where they are used to collect information about how visitors use our site. We then use the information to compile reports and to help us improve our site.
4. WHAT INFORMATION DO WE COLLECT FROM COOKIES?
The information generated by the cookie about your use of the website (including IP address) is transmitted to Google. This information is then used to evaluate visitors’ use of the website and to compile statistical reports on website activity for GINGER.
We use the information that we gather to evaluate the website’s usage, content, navigability and composition. This statistical analysis allows us to improve our website, to make your internet experience more enjoyable generally and to provide a value-added service.
Set out below is an indicative list of the types of cookies we may use:
|Cookie type||Purpose||More information|
|Visitor ID Cookie||An anonymous identifier used to recognise a visitor across visits.||It may be used to identify repeat visits and analyse cross visit behaviour.|
|Tracking Cookie||An account related ID used to recognise customers and maintain your session on site.||It may be used to link site usage information with transactional information when analysing and optimising the user experience.|
|Customisation Cookie||Used to customise your experience||A unique ID used to recognise you as a returning visitor and customise your experience on our Websites.|
|Testing Cookies||Anonymous cookie used to randomly serve variants of content and to maintain a visitor’s view of that content.||It may also be used to record a variants performance in achieving goals such as helping visitors to register.|
|Analytics Cookies||These are used to collect information about how visitors use our Websites. We use the information to compile reports and to help us improve the Websites.||The cookies collect information in an anonymous form, including the number of visitors to the Websites, where visitors have come to the Websites from and the pages they visited.|
|Advertising Cookies||These are anonymous identifiers used to serve ads of third parties.||The cookies allow us to advertise to you on third party websites.|
You can find more information about cookies at:
5. HOW TO BLOCK COOKIES & GOOGLE ANALYTICS
If you are using Internet Explorer 9.0 or 10.0:
- On your Task Bar, click Tools, then Internet Options;
- Click on the Privacy tab;
- Click on Advanced;
- Check the “Override automatic cookie handling” box and select “block for both first-party and third-party cookies”.
If you are using Google Chrome:
- Click the Chrome menu on the right of the browser toolbar;
- Select Settings;
- Click Show advanced settings;
- In the “Privacy” section, click the Content settings button; and
- In the “Cookies” section, you can set the cookies settings to block all cookies.
If you are using Safari (OS X):
- Choose Safari > Preferences, and then click Privacy;
- In the “Block cookies” section, specify if and when Safari should accept cookies from websites. To see an explanation of the options, click the Help button (question mark); and
- If you want to see which websites store cookies on your computer, click Details.
You can also opt out of Google Analytics without affecting how you visit our site – for more information on opting out of being tracked by Google Analytics across all websites you use, visit this Google page.
We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.